Estimated reading time: 2 mins

Like most companies, we at Pharma Acumen took time to reflect on the successes and challenges of 2016 to help shape our strategy and goals for 2017.  As part of that process, we reviewed our blog to find the most-read posts last year.  Compiling this list was thought-provoking; it gave us a chance to look back on projects that inspired blog posts as well as new ideas that arose from our research.  More importantly, our review of 2016 helped us get a feel for the types of posts our readers found most useful and would want to see in the upcoming year.

1) Five Ways Data Visualization Enhances Client Projects

If your business isn’t successfully integrating data visualization into output for clients, you’re missing an opportunity to provide valuable insights.  “For all the data that’s being created by people, machines, Internet-enabled devices, and other sources, data doesn’t provide executives and other decision makers with valuable insights on its own. The data must be gathered, organized, made interpretable, and then analyzed and acted on to provide any meaningful value.”

2) Obstacles to a Successful Product Launch

Does your business plan on launching a new product in 2017? If you have a new product on the docket and want to ensure its success, it’s important to learn from the failures of others.  In this post we explore nine main reasons product launches fail and how you can avoid these mistakes in your own launch.

3) Bootstrap or Investor Funding?

It’s no secret that starting your own company requires funding.  Your options boil down to two main sources: bootstrapping (or footing the bill yourself) or investor funding (taking outside capital).  But, which option is best for your startup?  Our post highlights what you should consider when determining how to best fund your startup.

4) 12 Signs your Business Needs a Reality Check

“Surviving a failure gives you more self–confidence. Failures are great learning tools… but they must be kept to a minimum.” Is your business on a collision course with failure? If you aren’t consistently evaluating your business, you may miss internal indicators that your business is in trouble. These 12 signs can help you assess whether your business needs some help and where to turn if it does.

5) How to Identify a Gap in the Market

2016 saw the launch of some interesting new products and tools, ranging from Google Home to the wildly successful revival of Pokemon.  For each of these launches, someone saw a gap in the market that could be profitably filled by his or her idea.  Does 2017 contain a gap in your target market that your business could fill?  Our blog post lists six ways to determine a gap in your market and how to take advantage of that gap.

What was your favorite post of 2016?